We Helped Bring The Community Out Of The Ground
Kissing Tree is a new community with a funny name. Located exactly halfway between Austin and San Antonio, it's in the fabled Hill Country with a colorful history of the 1800s Texas politics. As one story goes, governor Sam Houston raised a ruckus by kissing a few adoring supporters under an oak tree during a whistle stop stump speech. Those fans also happened to be married women. From that day forward, the tree and surrounding area became infamous.
Led by a smart strategy crafted by Cecilian Worldwide, our creative work for Kissing Tree sets the stage for an authentic taste of real Texas, and promises to be like no community you'll find in the Lone Star State.
One theme that we relied on heavily was the silk screened poster in the vein of Hatch Show Prints' work. The process is immediately recognized, not over-used and carefully evokes our brand tenets that served as the foundation for all future work for the Kissing Tree community.